HELLO! I'M BO 🐸
I'm a Product Designer based in southeastern Brazil, creatively transforming businesses for over 5 years through digital innovation and user-centered design.
With more than 3 years of hands-on experience in UX/UI, I help digital products come to life through strategic thinking, user research, and collaborative design leadership. I’ve worked across B2B and B2C markets on Latin America, with a strong focus on mobile apps and responsive web experiences.
My approach blends aesthetics and function: I craft intuitive interfaces, facilitate design workshops, run A/B tests, and build prototypes that bridge user needs with business goals.
Beyond the screen, I bring a solid foundation in marketing, business, and digital media — backed by an MBA and real-world experience — which allows me to design with both empathy and strategy.
I’m also passionate about experimenting with emerging tools like AI-driven workflows and 3D design using Blender, adding new dimensions of creativity and innovation to every project.
💡 What sets me apart:
• Strategic and user-first mindset
• Passion for emerging tech and no-code tools
• Curiosity-driven learning and multidisciplinary approach
• Fluency in English (Cambridge-certified) and experience working with international clients
I create with intention — and a bit of intuition ✨